edera
EDERA was born in Sydney.
It is here that the brand’s language was formed: minimal, deliberate, and uncompromising.
From the outset, EDERA challenged the idea that boldness must be loud.
Instead, we design eyewear that speaks through proportion and balance — where simplicity is intentional and nothing is accidental.
Each frame reflects a contemporary romanticism: a tension between strength and softness, clarity and emotion. Designed to feel modern yet enduring, refined yet wearable.
Every piece is designed and handmade in small quantities using premium materials sourced from Italy and Japan. This considered approach allows us to maintain quality, integrity, and restraint — values central to the brand.
EDERA exists for individuals who value subtle texture, thoughtful colour, and minimal branding.
For those who move with quiet confidence — and understand that true authority needs no explanation.
—
for appointments: sales@mettashowroom.com
—
